Korea International Trade Association (Chairman: Kim Young-ju) signed
‘Industry-Academia MOU on Overseas Marketing Contents for SMEs’ with
content-related departments at three Korean universities - Konkuk University, Inha University, and Hankuk
University of Foreign Studies - on January 7th.
Kim Hyun-cheol (Director of KITA Global Marketing
Center), Jung Eui-joon (Dean of the Department of Digital Culture &
Contents at Konkuk University), Wang Chi-hyun (Dean of the Department of
Cultural Contents & Management at Inha University), and Choi Jin-young
(Chair of the Promotion Committee for the Ingenium College of Convergence
Studies at Hankuk University of Foreign Studies) joined the online MOU signing
on this MOU, KITA will support creation of contents such as product promotion
videos for 60 SME sellers on Kmall24, a direct overseas sale platform, and
tradeKorea, a B2B online transaction platform.